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The Holy Grail Guide to Emails

You'll be receiving a 35 page PDF & separate Google Document to easily copy & paste the templates to use in your email inbox.


The emails you’ll find in this guide: 18 Customizable Email Templates

- Initial couples session inquiry.

- Initial wedding inquiry.

- Ready to book email.

- The booking email for couples sessions.

- The booking email for weddings.

- Destination client email.

- If you’re booked up or can’t shoot on their date response.

- Associate email if you’re booked up.

- Not the best fit response.

- Not the best fit after talking for a while response.

- Dealing with discounts.

- Getting ghosted follow up.

- Questionnaire email.

- The invoice email.

- The contract email.

- Final gallery send off.

- Working with a wedding coordinator.

- One month wedding check in.


I developed these email templates to:

- Create meaningful relationships with future clients from start to finish. 

- Avoid getting ghosted. 

- Connect with clients in a caring, friendly & unique way.

- Help potential clients feel comfortable with you right off the bat. 

- Develop a friendship with clients. 

- Ensure fast response times. 

- Answer questions & get to know clients right away. 

- Maintain a level of professionalism within every email.

- Present pricing in an effective way.


This guide is also JAM PACKED with: 

- My favorite email sign off ideas to customize your emails!

- Helpful tips on initial communication with clients. 

- How to avoid getting ghosted. 

- Questions to have on your website’s contact form & tips.

- Ways to serve your clients through emails.

- How to handle Instagram DM inquires.

- How to create PDF pricing & welcome guides to attach to emails.

- How to help your clients feel comfortable with you even before the shoot.

- A text message to send to your clients on the day of their shoot or wedding. 

- Discount codes to up-level your biz. 

(Please note any of the emails can be customized for family sessions, maternity shoots, seniors, etc, but I have them geared towards couples). 


No refunds, returns, or exchanges. Copyright @Juliakathleenphoto 

  • A 35 page PDF jam packed FULL of info on client communication & separate Google Document to easily copy & paste the email templates to use in your inbox.
  • 35 Page jam packed PDF
  • 18 Email templates & verbiage
  • Client communication tips
  • How to avoid ghosting
  • Cute & unique email sign off ideas
  • Website tips to get more bookings
  • & SO much more

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The Holy Grail Guide to Emails

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